Pirouline: What’s In A Name

Piroulines have become a household name, spotted on the shelves at our local grocery markets and department stores. But do you know how founder Peter DeBeukelaer came up with that name? “Well, a very very very long time ago, I was a kid, and I was reading a comic...

For The Love Of Strawberry

With its pink signature swirl and fluffy creme filling, Strawberry Piroulines have once again hit store shelves. The popular wafer is typically only baked December through April, making it a seasonal treat worth waiting for. And trust us; the journey to get there...

Holiday Movie Classics To Pair With Piroulines

For all you fellow holiday movie lovers out there, it’s our time. There’s no need for excuses as to why we’re watching our favorite seasonal films on repeat — it’s because we can. But if you’re looking to step up your holiday movie game this year, there is a way to make it even better. You loved our list of fall classic movies to pair with Piroulines; now we created a list of holiday classics we think will do the same…